6 Comments
Sep 8Liked by Martin O'Leary

Love when you recommend books in the end.

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Great stuff, it’s definitely time B2B became more emotional and I think fun…

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author

Thanks Daniel. What B2B brands do it well in your opinion - if any :)

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Jul 30Liked by Martin O'Leary

Appendix resources are very appreciated

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Great read, fully agree!

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author

Thanks, Michiel. I'm glad you liked it. Did any particular part resonate with you?

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